Prof. Jaqueline Pels

Ph.D. in Management Research, University of Leicester

Tel.: (+54-11) 5169-7301

Email: jpels[at]


Jaqueline Pels is a Marketing Professor in the Business School of the University Torcuato Di Tella, Buenos Aires, Argentina. Her research experience is in the areas of inclusive business, emerging economies, business-to-business marketing, relationship marketing, networking marketing, professional services and marketing theory. She has been chair of the Relationship Marketing Summit, Argentina, 2007 and of the AMA International Marketing Educators Conference, Argentina, 2000 as well as regional chair to the Emerging Markets in the New World Order –The Paradigm Shift, India, 2010. She is Vice President of the Administrative Council and Founding Member of the Asociación Latinoamericana de Académicos de Marketing (ALAM). 

She is Academic Director of Di Tella’s Think Tank of Inclusive Businesses. Her publications have appeared in leading international journals including European Journal of Marketing, Journal of Business and Industrial Markets, Journal of Relationship Marketing, Journal of Marketing Theory and Practice, and Journal of Global Marketing amongst others. She is Latin America editor for Marketing Theory, Journal of Business and Industrial Markets and for the Academy of Marketing Science-Review and has served on the Editorial Boards of the Journal of Marketing, Journal of International Marketing, Emerald Emerging Markets Case Studies, Journal of Relationship Marketing, and Journal of Business in Developing Nations, amongst others.