You and your team will set out a high-level strategy for a billion-dollar brand, testing your business knowledge on a global stage. Navigate your way through the competition, and not only will you be getting valuable experience - you could land an invitation to meet with our CEO, David Taylor, along with some of the world's biggest disruptors and digital innovators at P&G.

How does it work?

• Gather your crew with diverse backgrounds and sign up

• Rock the online case study and win the national round

• Take on the best teams from your region

• Earn your spot in the global final in Panama City

• Win & meet with CEOs from the biggest companies at Signal 2018

Extra Information

• Any active student can form part of a team (3-4 people) and participate. 
• As the Online Case Study step will be run in English and during the Local Final step your solution must be presented in English as well. 
• Participants should have valid passport (expire date after august 2018). 
• The Latin American Final will take place in Sao Paulo, Brazil. 
• Local finalists (4 teams) will be chosen based on the score they achieve in the online stage. Teams will be contacted at least 7 days before the local round (see key dates tab for more information).
• Local final will last 1-2 days, between 8-10 hours in each of the days. And, Regional Finals will last 3 days.